Saturday, February 4, 2012

Competition

The store we are wanting to pitch our line to is

So we researched our competition...

House of Lolo

and

Parallel


We each picked out 5 skirts, dresses and tops to see what the average price and fabric we were dealing with to help us develop our line.

Average cost of top was $65, skirts were averaging about $90 and dresses were a little higher at $140. Lots of fabrics used were 100% silk, 100% wool, and 100% cotton with a few blends.

We met up Monday evening in the Art Institute of Portland's library to combine our information and get on the same page.

Tiffany, Sarah and I each made a concept board on the store we choose.

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